MKTG4 /
Lamb, Charles W.
MKTG4 / Charles W. Lamb, Jr., Joseph F. Hair, Jr., Carl McDaniel. - 4th ed; Student ed. - Mason, OH : South-Western, Cengage Learning, 2011. - p. cm.
9780538468244
MKTG4 / Charles W. Lamb, Jr., Joseph F. Hair, Jr., Carl McDaniel. - 4th ed; Student ed. - Mason, OH : South-Western, Cengage Learning, 2011. - p. cm.
9780538468244