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Public relations writing and media techniques /

Wilcox, Dennis L.

Public relations writing and media techniques / Public relations writing & media techniques Dennis L. Wilcox, Lawrence W. Nolte ; foreword by Patrick Jackson. - 3rd ed. - New York : Longman, c1997. - xviii, 494 p. : ill. ; 24 cm.

Includes index.

ISBN: 0673980839

Subjects--Topical Terms:
Public relations--United States.
Public relations--Authorship.--United States

Index Terms--Curriculum Objective:
Master in Management

LC Class. No.: HM263 / .W494 1997

Dewey Class. No.: 659.2

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