Essentials of marketing research / (Record no. 1276)
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000 -LEADER | |
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fixed length control field | 00874pam a2200253 a 4500 |
001 - CONTROL NUMBER | |
control field | UPMIN-00000002365 |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20220923120721.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 920810s1993 ilua b 001 0 eng |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 0071141545 |
040 ## - CATALOGING SOURCE | |
Original cataloging agency | DLC |
Transcribing agency | DLC |
Modifying agency | DLC |
050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
Classification number | HF5415.2 |
Item number | .D537 1993 |
090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) | |
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) | HF5415.2 |
Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) | D537 1993 |
100 1# - MAIN ENTRY--PERSONAL NAME | |
Personal name | Dillon, William R. |
245 10 - TITLE STATEMENT | |
Title | Essentials of marketing research / |
Statement of responsibility, etc. | William R. Dillon, Thomas J. Madden, Neil H. Firtle. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Place of publication, distribution, etc. | Homewood, IL ; |
-- | Boston, MA : |
Name of publisher, distributor, etc. | Irwin, |
Date of publication, distribution, etc. | c1993. |
300 ## - PHYSICAL DESCRIPTION | |
Extent | xviii, 556 p. : |
Other physical details | ill. ; |
Dimensions | 26 cm. |
440 #0 - SERIES STATEMENT/ADDED ENTRY--TITLE | |
Title | Irwin series in marketing |
500 ## - GENERAL NOTE | |
General note | "Free instructor's copy ... Not for sale"--P. 4 colophon. |
504 ## - BIBLIOGRAPHY, ETC. NOTE | |
Bibliography, etc. note | Includes bibliographical references and indexes. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Marketing research. |
658 ## - INDEX TERM--CURRICULUM OBJECTIVE | |
Main curriculum objective | Master in Management |
700 1# - ADDED ENTRY--PERSONAL NAME | |
Personal name | Madden, Thomas J. |
700 1# - ADDED ENTRY--PERSONAL NAME | |
Personal name | Firtle, Neil H. |
Withdrawn status | Lost status | Damaged status | Status | Collection | Home library | Current library | Date acquired | Accession Number | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
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University Library | University Library | 2022-09-23 | SOM-320 | HF5415.2 D537 1993 | 3UPML00004840 | 2023-05-31 | 2022-09-23 | Book |