The art of cause marketing : (Record no. 16351)

MARC details
000 -LEADER
fixed length control field 00780pam a22002414a 4500
001 - CONTROL NUMBER
control field tlc00010308
003 - CONTROL NUMBER IDENTIFIER
control field DLC
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20230531145552.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 990817s2000 ilua b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 99045663
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0658001221
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency DLC
042 ## - AUTHENTICATION CODE
Authentication code pcc
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5414
Item number .E18 2000
090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN)
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) HF5414
Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) .E18 2000
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.5
Edition number 21
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Earle, Richard,
Dates associated with a name 1932-
9 (RLIN) 12215
245 14 - TITLE STATEMENT
Title The art of cause marketing :
Remainder of title how to use advertising to change personal behavior and public policy /
Statement of responsibility, etc. Richard Earle.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Lincolnwood, Ill. :
Name of publisher, distributor, etc. NTC Business Books,
Date of publication, distribution, etc. 2000.
300 ## - PHYSICAL DESCRIPTION
Extent xii, 322 p. :
Other physical details ill. ;
Dimensions 24 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references (p. 305) and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Social marketing.
9 (RLIN) 12216
Holdings
Withdrawn status Lost status Damaged status Status Collection Home library Current library Date acquired Cost, normal purchase price Accession Number Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        Circulating School of Management University Library 2023-05-31 1050.00 CHSS-2461   HF5414 E18 2000 3UPML00015214 2023-05-31 2023-05-31 Book
 
University of the Philippines Mindanao
The University Library, UP Mindanao, Mintal, Tugbok District, Davao City, Philippines
Email: library.upmindanao@up.edu.ph
Contact: (082)295-7025
Copyright @ 2022 | All Rights Reserved