How to make advertising work / (Record no. 16725)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00446nam a2200157 4500 |
| 001 - CONTROL NUMBER | |
| control field | tlc00006254 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20230603145554.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 031122s1967 |||| ||||c|engg |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) | |
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) | HF5823 |
| Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) | D79 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Burton, Durkee R. |
| 9 (RLIN) | 13046 |
| 245 00 - TITLE STATEMENT | |
| Title | How to make advertising work / |
| Statement of responsibility, etc. | Burton R. Durkee |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New York : |
| Name of publisher, distributor, etc. | McGraw-Hill, |
| Date of publication, distribution, etc. | c1967 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | x, 226 p. : |
| Other physical details | ; |
| Dimensions | 21 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes index. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Advertising. |
| Withdrawn status | Lost status | Damaged status | Status | Collection | Home library | Current library | Date acquired | Accession Number | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Circulating | School of Management | University Library | 2023-06-03 | B-14760 | HF5823D79 | 3UPML00006233 | 2023-06-03 | 2023-06-03 | Book |