MARC details
| 000 -LEADER |
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| fixed length control field |
02650nam a22002177a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER |
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| control field |
UPMIN |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
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| control field |
20250113151037.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
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| fixed length control field |
250113b |||||||| |||| 00| 0 eng d |
| 040 ## - CATALOGING SOURCE |
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| Transcribing agency |
UPMin |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) |
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| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) |
LG993.5 2024 |
| Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) |
A3 M43 |
| 100 ## - MAIN ENTRY--PERSONAL NAME |
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| Personal name |
Mediana, Nicole Ann Margaret A. |
| 9 (RLIN) |
26743 |
| 245 ## - TITLE STATEMENT |
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| Title |
Willingness to pay of the general public for agritourism sites in South Cotabato / |
| Statement of responsibility, etc. |
Nicole Ann Margaret A. Mediana, Aurelia Luzviminda V. Gomez, adviser |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
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| Date of publication, distribution, etc. |
2024 |
| 300 ## - PHYSICAL DESCRIPTION |
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| Extent |
94 leaves |
| 502 ## - DISSERTATION NOTE |
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| Dissertation note |
Thesis |
| Degree type |
(BS Agribusiness Economics) |
| Name of granting institution |
University of the Philippines Mindanao, |
| Year degree granted |
2024 |
| 520 3# - SUMMARY, ETC. |
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| Summary, etc. |
Agritourism industry is a relatively new market in the province of South Cotabato. The industry provides additional income, generates employment opportunities and preserves the natural landscape. However, the services provided by this industry are considered as non-market services which may result in undervaluation. This study investigates the willingness to pay (WTP) for agritourism sites in South Cotabato. The research addresses four key objectives: determining WTP, analyzing factors that influence WTP, identifying important agritourism attributes, and recommending policy directions. Using a contingent valuation method (CVM) with dichotomous choice bids and open-ended bid, the study gathered data from 160 respondents, 90.50% of all respondents were willing to pay for agritourism sites. Binomial logistic regression was utilized to identify the factors that influence WTP based on dichotomous choice bids: groups household monthly income and awareness of agritourism have positive influence on WTP, while bid amounts have negatively influenced WTP. The Tobit model was used to analyze the factors that influence the maximum WTP amount. Based on this regression model, maximum WTP amount is positively influenced by gross personal monthly income, gross household monthly income, and bid amount, while the presence of children under 15 years old in a household and higher level of education negatively influence WTP. Key attributes that enhance the attractiveness of agritourism sites include area offering relaxing environment, presence of accurate signages and availability of information online. Based on the result of the study, it is recommended to enhance public awareness of agritourism, develop child-friendly facilities, provide more government support and enhance the tourist infrastructure. These measures aim to boost and promote the development of the industry. |
| 658 ## - INDEX TERM--CURRICULUM OBJECTIVE |
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| Main curriculum objective |
Undergraduate Thesis |
| Curriculum code |
ABE200b |
| 700 ## - ADDED ENTRY--PERSONAL NAME |
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| Personal name |
Gomez, Aurelia Luzviminda V. |
| Relator term |
adviser |
| 9 (RLIN) |
906 |
| 905 ## - LOCAL DATA ELEMENT E, LDE (RLIN) |
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| a |
UP |
| -- |
Fi |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
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| Source of classification or shelving scheme |
Library of Congress Classification |
| Koha item type |
Thesis |
| Suppress in OPAC |
No |
