UP Mindanao University Student Council's Organizational image : (Record no. 2801)

MARC details
000 -LEADER
fixed length control field 02319nam a22002053a 4500
001 - CONTROL NUMBER
control field UPMIN-00006586030
003 - CONTROL NUMBER IDENTIFIER
control field UPMIN
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20230722161147.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 230722b |||||||| |||| 00| 0 eng d
040 ## - CATALOGING SOURCE
Transcribing agency UPMin
090 #0 - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN)
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) LG993.5 2013 C54
Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) A43
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Aligato, Trisha Ann Samantha S.
Relator term author
9 (RLIN) 23200
245 ## - TITLE STATEMENT
Title UP Mindanao University Student Council's Organizational image :
Remainder of title a reception analysis /
Statement of responsibility, etc. Trisha Ann Samantha S. Aligato
300 ## - PHYSICAL DESCRIPTION
Extent 91 leaves
502 ## - DISSERTATION NOTE
Dissertation note Thesis, Undergraduate (BA Communication Arts) -- U. P. in Mindanao
520 3# - SUMMARY, ETC.
Summary, etc. As a pioneer that explored the organizational image of UP Mindanao's University Student Council, this research used the Public Relations tools of the council to identify students? reception on its projected image. Through the analysis of the internal and external public's reception on the activities organized by the council, the identified public relations tool of the researcher, the over-all image of the council was determined. Furthermore, this study discussed the coherence of the perception of the students, as an external public, and USC officers as its internal publics, to the principle and objectives of the council as stipulated in its constitution. The study used the Coordinated Management of Meanings Theory to analyze how both its internal and external publics co-construct the organizational image, creating their social reality, by both publics projected the image of the organization. This is a qualitative research that employed survey method among the 20% of the student?s population. Results showed that the over-all image of the council, as projected by its public relations tools promotes social awareness for the students and aims to develop students. It organized activities that are relevant for the student and the officers of the council. Attitudinal objectives set by the council were achieved through the students? ratings on the council?s performance; however, the positive ratings of the students did not translate to the attainment of its behavioral objectives, evident in the low participation from the students. In conclusion, the luck of effective public relations of the USC constricted the U
650 17 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Communication Arts
General subdivision Speech Communication
9 (RLIN) 23165
905 ## - LOCAL DATA ELEMENT E, LDE (RLIN)
a BACA - SPCM
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Thesis
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Status Collection Home library Current library Shelving location Date acquired Source of acquisition Accession Number Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
    Library of Congress Classification     Room-Use Only College of Humanities and Social Sciences College of Humanities and Social Sciences   2013-06-06 donation CHSS-T-gd5545   LG993.5 2013 C54 A43 3UPML00024525 2022-10-05 2022-10-05 Thesis
    Library of Congress Classification   Not For Loan Preservation Copy University Library University Library Archives and Records 2016-03-15 donation UAR-T-gd2297   LG993.5 2013 C54 A45 3UPML00036560 2022-10-05 2022-10-05 Thesis
 
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