Now a university! SKSU print materials : (Record no. 2819)

MARC details
000 -LEADER
fixed length control field 02206nam a22002053a 4500
001 - CONTROL NUMBER
control field UPMIN-00006615633
003 - CONTROL NUMBER IDENTIFIER
control field UPMIN
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20231209115100.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 231209b |||||||| |||| 00| 0 eng d
040 ## - CATALOGING SOURCE
Transcribing agency UPMin
090 #0 - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN)
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) LG993.5 2013 C54
Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) N37
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Narcilla, Princess Melody L.
Relator term author
9 (RLIN) 24354
245 ## - TITLE STATEMENT
Title Now a university! SKSU print materials :
Remainder of title a print production research /
Statement of responsibility, etc. Princess Melody L. Narcilla
300 ## - PHYSICAL DESCRIPTION
Extent 92 leaves.
502 ## - DISSERTATION NOTE
Dissertation note Thesis, Undergraduate (BA Communication Arts) -- U. P. in Mindanao
520 3# - SUMMARY, ETC.
Summary, etc. Sultan Kudarat State University (SKSU), the institution of higher learning in Region 12 especially in Sultan Kudarat Province aims to perpetually offer relevant and quality education for the development of a rigorous and productive human resource. It was formerly Sultan Kudarat Polytechnic State College (SKPSC); and last 2010, Republic Act 9966 converted SKPSC into a state university. Because of the large transition faced by the institution, there is a need for it to introduce and establish itself from being a state college to a university to the public. The institution needs to device larger public relations and advertisement strategies that would not only help in disseminating the information about the transition, but more importantly in persuading the target audience to enroll and study at SKSU. This study is a print production thesis that would create print materials for SKSU in the form of brochures. The purpose of this study is to establish the transition of SKSU from a state college to a university along with the improvements in the institution's programs, teaching methods, and facilities. Furthermore, the print materials aim to establish the identity of each of the ten SKSU campuses based on their respective fields of specialization, and at the same time, uniting all the campuses under one umbrella of SKSU. All these lead to the goal of convincing the target audience who are the third year and fourth year high school students in Sultan Kudarat Province to enroll in SKSU rather than going to faraway places to study.
650 17 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Communication Arts
General subdivision Media arts
9 (RLIN) 23160
905 ## - LOCAL DATA ELEMENT E, LDE (RLIN)
a BACA - MEDA
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Thesis
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Status Collection Home library Current library Shelving location Date acquired Source of acquisition Accession Number Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
    Library of Congress Classification   Preservation Copy Non-Circulating University Library University Library Archives and Records 2016-03-18 donation UAR-T-gd2300   LG993.5 2013 C54 N37 3UPML00036554 2022-10-05 2022-10-05 Thesis
    Library of Congress Classification     Room-Use Only College of Humanities and Social Sciences University Library Theses 2013-06-06 donation CHSS-T-gd5563   LG993.5 2013 C54 N37 3UPML00024545 2022-10-05 2022-10-05 Thesis
 
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