Consumer preferences for eggplant (Solanum melongena L.) in Davao City, Philippines : (Record no. 2931)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 02289nam a22002293a 4500 |
| 001 - CONTROL NUMBER | |
| control field | UPMIN-00007414830 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | UPMIN |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20230505161515.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 230505b |||||||| |||| 00| 0 eng d |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | upmin |
| Transcribing agency | UPMin |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | eng |
| 090 #0 - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) | |
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) | LG993.5 2014 A3 |
| Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) | R89 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Ruyeras, Phoebie Charlene B. |
| 9 (RLIN) | 4125 |
| 245 ## - TITLE STATEMENT | |
| Title | Consumer preferences for eggplant (Solanum melongena L.) in Davao City, Philippines : |
| Remainder of title | a conjoint analysis / |
| Statement of responsibility, etc. | Phoebie Charlene B. Ruyeras; Nikko L Laorden, adviser. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 80 leaves |
| 502 ## - DISSERTATION NOTE | |
| Dissertation note | Thesis, Undergraduate (B.S. Agribusiness Economics)-U.P. Mindanao |
| 520 3# - SUMMARY, ETC. | |
| Summary, etc. | Even with the popularity of eggplant among Filipinos, Philippine eggplant production is among the lowest due to problems in growing the crop.These hinder farmers from meeting the demand of consumer groups. Thus, the main objective of the study is to understand eggplant consumer preference in Davao City, and determine the most influential combination of attributes to varying consumer groups. This study employed cluster analysis to determine consumer groups or segments, and multinomial logic to justify the actions of the consumers when they retain their consumption goal amidst various commodities that they can choose from. 403 household members who have knowledge on purchasing decisions were interviewed from 56 barangays using flashcards and questionnaire. Results show that the 16th flashcard has the highest rating. Three clusters were identified: Cluster 1 gave importance to lowest price, flawless texture and medium size; Cluster 2 to flawless texture; and Cluster 3 to flawless texture, organic growing and soft eggplant. Based on the results, farmers should adopt growing techniques that would produce the above-mentioned attributes. Retailers should be well-informed and display eggplants based on the valued attributes of different consumer groups. The government, academe and NGOs should improve the well-being of farmers, and inform them the desired attributes and techniques to attain them. Joint research projects are also recommended. Future studies may widen the scope by including more baranggays, other cities, and other valued commodities. |
| 650 17 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Eggplant |
| 9 (RLIN) | 2371 |
| 905 ## - LOCAL DATA ELEMENT E, LDE (RLIN) | |
| a | FI |
| 905 ## - LOCAL DATA ELEMENT E, LDE (RLIN) | |
| a | UP |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Koha item type | Thesis |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Status | Collection | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Accession Number | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type | Public note |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | Not For Loan | Non-Circulating | University Library | School of Management | Theses | 2015-02-07 | donation | SOM-T-gd3253 | LG993.5 2014 A3 R89 | 3UPML00019283 | 2022-10-05 | 2022-10-05 | Thesis | Not available to the general public | |||||
| Library of Congress Classification | Not For Loan | Preservation Copy | University Library | University Library | Archives and Records | 2015-02-07 | donation | UAR-T-gd2078 | LG993.5 2014 A3 R89 | 3UPML00034581 | 2022-10-05 | 1 | 2022-10-05 | Thesis | |||||
| Library of Congress Classification | Not For Loan | Preservation Copy | University Library | University Library | Archives and Records | 2015-02-07 | donation | UAR-T-gd2079 | LG993.5 2014 A3 R89 | 3UPML00034582 | 2022-10-05 | 2 | 2022-10-05 | Thesis |