Consumer preference on lechon manok in Davao City : (Record no. 3265)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 02323nam a22002533a 4500 |
| 001 - CONTROL NUMBER | |
| control field | UPMIN-00009072461 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | UPMIN |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20230412182329.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 230412b |||||||| |||| 00| 0 eng d |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | UP Min |
| 090 #0 - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) | |
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) | LG 993.5 2016 A3 |
| Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) | C37 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Carpina, Kharl Eves T., |
| Relator term | author |
| 9 (RLIN) | 3310 |
| 245 10 - TITLE STATEMENT | |
| Title | Consumer preference on lechon manok in Davao City : |
| Remainder of title | a conjoint analysis / |
| Statement of responsibility, etc. | Kharl Eves T. Carpina; Thaddeus R. Acuña, adviser |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Date of publication, distribution, etc. | 2016 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 59 leaves |
| 500 ## - GENERAL NOTE | |
| General note | Thesis (BS Agribusiness Economics)-- University of the Philippines Mindanao, June 2016 |
| 506 ## - RESTRICTIONS ON ACCESS NOTE | |
| Terms governing access | Not available to the general public. |
| 520 3# - SUMMARY, ETC. | |
| Summary, etc. | Chicken was first domesticated for cockfighting. It is rich in protein and has relatively low amount of unsaturated fat which can help protect the heart against heart diseases. According to FAO, demand and consumption for chicken meat worldwide has been increasing. Roasted chicken, locally known as lechon manok, is prepared by roasting a whole chicken over a fire or a professional rotisserie. There is a lechon manok chain in almost every corner of the country which is a result of increase in consumption of poultry. The aim of this study is to understand the purchasing patterns of the lechon manok consumers in Davao City. This will be able to help the industry develop and keep up with the demand of its consumers. Those who have purchased lechon manok in Davao City are the key respondents of this study. A result showed that taste, size, and low price were among the top reasons why consumers purchase lechon manok. Majority of the respondents preferred to purchase from lechon manok near their place of residence. Also, the respondents were extremely concerned on the cleanliness of the retail outlet they are purchasing from. In addition, majority of the respondents purchase lechon 2-3 times a month. The results of the Conjoint Analysis showed that the size has the highest relative importance among the lechon manok attributes. The most preferred combination of lechon manok attributes is the one that is large, P150.00, African roast flavor, uling roasted and packaged with foil. |
| 658 ## - INDEX TERM--CURRICULUM OBJECTIVE | |
| Main curriculum objective | Undergraduate Thesis, |
| Curriculum code | ABE 200b |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Acuña, Thaddeus R. |
| Relator term | adviser |
| 9 (RLIN) | 1550 |
| 905 ## - LOCAL DATA ELEMENT E, LDE (RLIN) | |
| a | Fi |
| 905 ## - LOCAL DATA ELEMENT E, LDE (RLIN) | |
| a | UP |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Koha item type | Thesis |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Status | Collection | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Accession Number | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type | Public note |
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| Library of Congress Classification | Not For Loan | Non-Circulating | School of Management | School of Management | Theses | 2017-01-10 | donation | SOM-T-gd3465 | LG 993.5 2016 A3 C37 | 3UPML00019536 | 2022-10-05 | 2022-10-05 | Thesis | Not available to the general public | |||||
| Library of Congress Classification | Not For Loan | Preservation Copy | University Library | University Library | Archives and Records | 2017-01-04 | donation | UAR-T-gd2641 | LG 993.5 2016 A3 C37 | 3UPML00036318 | 2022-10-05 | 1 | 2022-10-05 | Thesis | |||||
| Library of Congress Classification | Not For Loan | Preservation Copy | University Library | University Library | Archives and Records | 2017-01-04 | donation | UAR-T-gd2642 | LG 993.5 2016 A3 C37 | 3UPML00036319 | 2022-10-05 | 2 | 2022-10-05 | Thesis |