Feasibility assessment of establishing direct marketing of vegetables by smallholder farmers in Davao City, Philippines / (Record no. 3270)
[ view plain ]
000 -LEADER | |
---|---|
fixed length control field | 02342nam a22002413a 4500 |
001 - CONTROL NUMBER | |
control field | UPMIN-00009072466 |
003 - CONTROL NUMBER IDENTIFIER | |
control field | UPMIN |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20230422121034.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 230422b |||||||| |||| 00| 0 eng d |
040 ## - CATALOGING SOURCE | |
Transcribing agency | UP Min |
090 #0 - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) | |
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) | LG 993.5 2016 A3 |
Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) | F46 |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Florentino, Krestel Ve F. |
Relator term | author |
9 (RLIN) | 3542 |
245 ## - TITLE STATEMENT | |
Title | Feasibility assessment of establishing direct marketing of vegetables by smallholder farmers in Davao City, Philippines / |
Statement of responsibility, etc. | Kestrel Ve T. Florentino; Vlademir A. Shuck, adviser |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Date of publication, distribution, etc. | 2016 |
300 ## - PHYSICAL DESCRIPTION | |
Extent | 109 leaves |
500 ## - GENERAL NOTE | |
General note | Thesis (BS Agribusiness Economics)-- University of the Philippines Midnanao, June 2016 |
520 3# - SUMMARY, ETC. | |
Summary, etc. | Vegetable farmers face the challenge of selling their produce as soon as it is harvested to avoid wastage. Expanding market outlets for the farmers? produce can potentially increase the economic benefits to the farmers as well as the customers and consumers. This study focus on the feasibility assessment of direct marketing strategies, which are farmers? market and direct sales to institutions. A survey was conducted on the residents of the first congressional district of Davai City to determine their willing ness to participate in a farmers? market event held in UP Mindano. A similar method from the latter was also used to analyze direct sales to institutions with the food service provider of NAPOLCOM as the main respondent. The farmer group PAFA and SAFE are the producers of vegetables for this research. The study revealed that majority of the respondents are willing to participate in a farmers? market and they perceived it as a source for fresh, yet cheap vegetables. The same also expected by the food service provider of NAPOLCOM towards farmers directly supplying them. Respondents of the farmers? market held in UP Mindanao indicated that they benefited through lower prices (PhP4-PhP5) relative to wet market price while the institutional buyer mainly benefited through significant reduction in transaction cost. Conversely, farmers perceived direct marketing strategies as opportunities for learning, maximizing economic gains and minimizing losses through diversifying its market channels. |
658 ## - INDEX TERM--CURRICULUM OBJECTIVE | |
Main curriculum objective | Undergraduate Thesis |
Curriculum code | ABE 200b |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | Shuck, Vlademir A., |
Relator term | adviser |
9 (RLIN) | 907 |
905 ## - LOCAL DATA ELEMENT E, LDE (RLIN) | |
a | Fi |
905 ## - LOCAL DATA ELEMENT E, LDE (RLIN) | |
a | UP |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | Library of Congress Classification |
Koha item type | Thesis |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Status | Collection | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Accession Number | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
Library of Congress Classification | Not For Loan | Preservation Copy | University Library | University Library | Archives and Records | 2017-01-04 | donation | UAR-T-gd2651 | LG 993.5 2016 A3 F46 | 3UPML00036372 | 2022-10-05 | 1 | 2022-10-05 | Thesis | ||||
Library of Congress Classification | Not For Loan | Preservation Copy | University Library | University Library | Archives and Records | 2017-01-04 | donation | UAR-T-gd2652 | LG 993.5 2016 A3 F46 | 3UPML00036373 | 2022-10-05 | 2 | 2022-10-05 | Thesis | ||||
Library of Congress Classification | Not For Loan | Room-Use Only | School of Management | University Library | Theses | 2017-01-10 | donation | SOM-T-gd3470 | LG 993.5 2016 A3 F46 | 3UPML00019556 | 2022-10-05 | 2022-10-05 | Thesis |