Strategic plan for RDEX Food International Philippines, Inc. processing plant division / (Record no. 870)

MARC details
000 -LEADER
fixed length control field 03423nam a22002773a 4500
001 - CONTROL NUMBER
control field UPMIN-00019358429
003 - CONTROL NUMBER IDENTIFIER
control field UPMIN
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20230227144627.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
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040 ## - CATALOGING SOURCE
Transcribing agency UP Min
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
090 #0 - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN)
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) LG 993.2 2019 M21
Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) L44
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Legaspi, Dyle S.,
Relator term author
9 (RLIN) 2611
245 ## - TITLE STATEMENT
Title Strategic plan for RDEX Food International Philippines, Inc. processing plant division /
Statement of responsibility, etc. Dyle S. Legaspi; Pedro A. Alviola IV, Aurelia Luzviminda V. Gomez, Glory Dee A. Romo, advisers
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Date of publication, distribution, etc. 2019
300 ## - PHYSICAL DESCRIPTION
Extent 87 leaves
502 ## - DISSERTATION NOTE
Dissertation note Thesis (Master in Management) -- University of the Philippines Mindanao, April 2019
520 ## - SUMMARY, ETC.
Summary, etc. RDEX Food International Philippines, Inc., more commonly known as RDEX, was founded and established on December 1990 in General Santos City, the Tuna Capital of the Philippines. The company operates four business divisions: (1) Ice Plant, (2) Cold Storage, (3) Aquaculture, and (4) Processing Plant Division processes fresh and frozen tuna export market, and value-added tuna products for the local market. This division will be the focus of this five-year strategic plan. The objectives of this study are to increase revenue, increase net profit, and maintain employee turnover rate of the company. The strategic plan was formulated with the guidance of the Strategic Framework adapted from the Comprehensive Strategic Management Model of Fred David (2011). The issues of REDEX were determined to be the instability of fish raw material supply due to sustainability problems and stiff competition among seafood processors as well as the drastic increased in price rates especially on power and supply. Through external and internal environment analysis, several factors have been identified as the company's opportunities, threats, strengths, and weaknesses. These were then assessed using the External and Internal Evaluation matrix. The results were then used in determining strategic options to address the division's major issues and problems. Tools such as the Internal-External matrix, SWOT Matrix, and Quantitative Strategic Plan Matrix aided in the selection of appropriate and attractive strategies. Results revealed that market penetration is the most attractive strategy for tackling the issues and achieving the objectives of the company. Market penetration would target to increase revenue and improve company image and brand awareness through the local market. In doing so, the local market could potentially increase the earnings of the company that could aid the export business particularly in the procurement of supply, daily operations and expenses. Moreover, as an exporting company with a local business, being well-known in the local scene could in turn, improve company image for the export buyers. Several programs and activities were proposed in this plan, and financial projection was crafted to project the revenues and income gained for the strategy. A balance score card was developed to be used as a control and evaluation system to evaluate the achievement and progress of the strategy objectives.
658 ## - INDEX TERM--CURRICULUM OBJECTIVE
Main curriculum objective Policy and Strategic Management
Curriculum code M241,
Source of term or code MM, School of Management
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Alviola, Pedro A. IV.,
Relator term adviser
9 (RLIN) 1513
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Gomez, Aurelia Luzviminda V.,
Relator term adviser
9 (RLIN) 906
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Romo, Glory Dee A.,
Relator term adviser
9 (RLIN) 1536
905 ## - LOCAL DATA ELEMENT E, LDE (RLIN)
a Fi
905 ## - LOCAL DATA ELEMENT E, LDE (RLIN)
a UP
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Thesis
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Status Collection Home library Current library Shelving location Date acquired Source of acquisition Accession Number Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
    Library of Congress Classification   Not For Loan Preservation Copy University Library University Library Archives and Records 2019-08-27 donation UAR-T-gd2930   LG 993.2 2019 M21 L44 3UPML00038103 2022-09-22 2022-09-22 Thesis
 
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