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Total global strategy : managing for worldwide competitive advantage / George S. Yip.

By: Material type: TextTextPublication details: Englewood Cliffs, N.J. : Prentice Hall, c1995.Edition: Business school edDescription: xxi, 261 p. : ill. ; 23 cmISBN:
  • 0131244884
Subject(s): LOC classification:
  • HD62.5 .Y56 1995
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Includes bibliographical references (p. 246-254) and index.

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