Infotrends : the competitive use of information / Jessica Keyes.
Material type:
TextPublication details: New York : McGraw-Hill, c1993.Description: xiv, 221 p. : ill. ; 24 cmISBN: - 0070344647 (alk. paper) :
- Management -- United States -- Communication systems -- Technological innovations -- Case studies
- Corporations -- United States -- Communication systems -- Technological innovations -- Case studies
- Information resources management -- Case studies
- Information technology -- United States -- Case studies
- 658.4/038 20
- HD30.3 .K49 1993
| Item type | Current library | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|
Book
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University Library | HD30.3 K49 (Browse shelf(Opens below)) | Available | 3UPML00004399 |
Includes bibliographical references (p. 214-215) and index.
Techno-strategizing the corporation -- Infotrend #1 : using technology to prosper in a down market -- Infotrend #2 : downsizing (or running lean, mean, and fast) -- Infotrend #3 : from flying solo to partnering -- Infotrend #4 : integration--the buzzword of the 1990s -- Infotrend #5 : outsourcing (the inside story) -- Infotrend #6 : info-marketing using information technology to gather intelligence -- Infotrend #7 : turning data into knowledge -- Infotrend #8 : the distinctive edge -- Infotrend #9 : ushering in the age of techno-business or IT as a profit-center -- Conclusion: The technological advantage -- Appendix A: Planning tools -- Appendix B: The big ten in systems integration -- Appendix C: Info-marketing resources/contacts -- Appendix D: AI intelligence resources.
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