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Principles of marketing / Philip Kotler, Gary Armstrong.

By: Contributor(s): Material type: TextTextPublication details: Upper Saddle River, N.J. : Prentice Hall, c1996.Edition: 7th edDescription: xviii, 122 p. : ill. ; 27 cmISBN:
  • 0130263125 (hardcover)
Subject(s): DDC classification:
  • 658.8 21
LOC classification:
  • HF5415 .K636 2001
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Holdings
Item type Current library Call number Status Date due Barcode
Book Book University Library HF5415 K6314 1996b (Browse shelf(Opens below)) Available 3UPML00009174

Includes bibliographical references and indexes.

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