A strategic plan for PhilHealth-XI Multi-purpose cooperative / Laarni M. Decena; Larry N. Digal, Glory Dee a. Romo, advisers

By: Contributor(s): Material type: TextTextLanguage: English Publication details: 2018Description: 40 leavesSubject(s): Dissertation note: Thesis (Master in Management) -- University of the Philippines Mindanao, December 2018 Summary: PhilHealth ?XI-Multi-purpose Cooperative (PMC-XI) is a registered cooperative whose primary purpose is to generate funds in order to extend credit to members for productive and provident purposes. It has two hundred sixty-nine members who are all employees of PhilHealth Regional Office XI (PRO-XI). It is located at the PRO-XI office at Bolton Extension, Davao City. Its products and services mainly include salary loans, photocopying services, sales of snacks, beverages and ice cream. The salary loan is exclusively available for members only since payment of the loan is through payroll deduction. Other products and services are available to walk-in clients of PhilHealth. It has two sales attendants who are not employees of PhilHealth nor members of the cooperative. This paper aims to develop a strategic plan to undertake in the pursuit of the cooperative?s vision and how the cooperative intends to achieve it to ensure success and sustainability. The plan will also serve as guide on how the cooperative can better serve its members and what general changes in policies may be made to maintain a long-term perspective of what the cooperative aspires to be. In coming up with the strategic options, the strategic management conceptual framework by Fred David was adopted which covers a comprehensive strategy formulation that largely involves making subjective decisions based on subjective decisions based on objective information through the development of vision and mission statements: establishing long term objectives based on the external and internal environment analyses; generation, evaluation, and choice of strategies to support the identified implementation strategies and the measurement indicators in the evaluation of performance. Analysis of the external environment was done through an assessment of the political, economic, social, and technological (PEST) factors and the industry structure using Porter?s Five Forces analysis where the five forces were categorized into opportunities and threats. Identified external forces were evaluated through External Factors Evaluation (EFE) matrix to determine the PMC-XI?s response to the threats and opportunities. The internal factors analysis looked at the resources, processes, and practices of the organization, human resources, marketing, and financial functions which were summarized into strengths and weaknesses and were quantified using the Internal Factors Evaluation (IFE) matrix. In formulating strategic options, the Strength-Weakness-Opportunity-Threat (SWOT) matrix was used by matching internal and external factors. Proposed strategies were then selected based on the Total Attractiveness Score (TAS) reflected in the Quantitative Strategic Planning Matrix (QSPM). On the basis of the cooperative?s identified strengths and weaknesses, the strategies were group into: Strategy 1 ? Organization Development (OD), which recommends of clear-cut policies and procedures in managing the cooperative?s resources through standard procedures to address inefficiencies; and Strategy 2 ? Product Development (PD), which is about introducing new and enhanced products and services.
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PhilHealth ?XI-Multi-purpose Cooperative (PMC-XI) is a registered cooperative whose primary purpose is to generate funds in order to extend credit to members for productive and provident purposes. It has two hundred sixty-nine members who are all employees of PhilHealth Regional Office XI (PRO-XI). It is located at the PRO-XI office at Bolton Extension, Davao City. Its products and services mainly include salary loans, photocopying services, sales of snacks, beverages and ice cream. The salary loan is exclusively available for members only since payment of the loan is through payroll deduction. Other products and services are available to walk-in clients of PhilHealth. It has two sales attendants who are not employees of PhilHealth nor members of the cooperative. This paper aims to develop a strategic plan to undertake in the pursuit of the cooperative?s vision and how the cooperative intends to achieve it to ensure success and sustainability. The plan will also serve as guide on how the cooperative can better serve its members and what general changes in policies may be made to maintain a long-term perspective of what the cooperative aspires to be. In coming up with the strategic options, the strategic management conceptual framework by Fred David was adopted which covers a comprehensive strategy formulation that largely involves making subjective decisions based on subjective decisions based on objective information through the development of vision and mission statements: establishing long term objectives based on the external and internal environment analyses; generation, evaluation, and choice of strategies to support the identified implementation strategies and the measurement indicators in the evaluation of performance. Analysis of the external environment was done through an assessment of the political, economic, social, and technological (PEST) factors and the industry structure using Porter?s Five Forces analysis where the five forces were categorized into opportunities and threats. Identified external forces were evaluated through External Factors Evaluation (EFE) matrix to determine the PMC-XI?s response to the threats and opportunities. The internal factors analysis looked at the resources, processes, and practices of the organization, human resources, marketing, and financial functions which were summarized into strengths and weaknesses and were quantified using the Internal Factors Evaluation (IFE) matrix. In formulating strategic options, the Strength-Weakness-Opportunity-Threat (SWOT) matrix was used by matching internal and external factors. Proposed strategies were then selected based on the Total Attractiveness Score (TAS) reflected in the Quantitative Strategic Planning Matrix (QSPM). On the basis of the cooperative?s identified strengths and weaknesses, the strategies were group into: Strategy 1 ? Organization Development (OD), which recommends of clear-cut policies and procedures in managing the cooperative?s resources through standard procedures to address inefficiencies; and Strategy 2 ? Product Development (PD), which is about introducing new and enhanced products and services.

Thesis (Master in Management) -- University of the Philippines Mindanao, December 2018

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