A managerial introduction to marketing / Thomas A. Staudt, Donald A. Taylor, Donald J. Bowersox.
Material type: TextPublication details: Englewood Cliffs, N.J. : Prentice-Hall, c1976.Edition: 3d edDescription: xiv, 594 p. : ill. ; 24 cmISBN:- 0135501865
- 658.8
- HF5415.13 .S87 1976
Item type | Current library | Call number | Status | Date due | Barcode |
---|---|---|---|---|---|
Book | University Library | HF5415.13 S87 1976 (Browse shelf(Opens below)) | Available |
Browsing University Library shelves Close shelf browser (Hides shelf browser)
No cover image available | ||||||||
HF5415.13 K64 2003 Marketing management / | HF5415.13 P77 1991 Your marketing plan ; a workbook for effective business promotion / | HF5415.13 P77 1991 Your marketing plan ; a workbook for effective business promotion / | HF5415.13 S87 1976 A managerial introduction to marketing / | HF5415.13 W74 1988 Instructor's manual: marketing management : analysis, planning, implementation, and control / | HF5415.135 C46 1995 Ethical decision making in marketing / | HF5415.135 C72 1982 Strategic marketing / |
Includes bibliographies and index.
There are no comments on this title.