Pearce, John A. Formulation, implementation, and control of competitive strategy / John A. Pearce II, Richard B. Robinson, Jr. - 5th ed. - Burr Ridge, Ill. : Irwin, 1994. - xxiii, 418 p. : ill. ; 23 cm. Includes bibliographical references and index. ISBN: 0256126348 Subjects--Topical Terms: Strategic planning.Strategic planning--Case studies. Index Terms--Curriculum Objective: Enterprise Management --MGT142, LC Class. No.: HD30.28 / .P3385 1994