Johnson, Gerry.

Exploring corporate strategy / Gerry Johnson, Kevan Scholes. - 5th ed. - London ; New York : Prentice Hall Europe, 1999. - xxvi, 972 p. : ill., map ; 25 cm.

Includes bibliographical references and index.

0130807400 (text & cases) 0130807397 (text only)


Business planning.
Strategic planning.

HD30.28 / .J648 1999

658.4012