Business policy and strategy : concepts and readings / Daniel J. McCarthy, Robert J. Minichiello, Joseph R. Curran. - Homewood, Ill. : R. D. Irwin, 1975. - xii, 490 p. : ill. ; 23 cm. - Irwin series in management and the behavioral sciences . Includes bibliographical references. ISBN: 0256016801 LCCN: 74031601 //r88 Subjects--Topical Terms: Strategic planning. LC Class. No.: HD31 / .B8545 1975 Dewey Class. No.: 658.4/01