TY  - BOOK
AU  - Jeannet, Jean-Pierre.
AU  - Hennessey, H. David.
TI  - Cases in global marketing strategies
AV  - HF1416 C37 2001
PY  - 2001///
CY  - Boston
PB  - Houghton Mifflin
KW  - Export marketing
KW  - Management
KW  - Case studies
ER  -