TY  - BOOK
AU  - Reedy,Joel
AU  - Schullo,Shauna
AU  - Zimmerman,Kenneth
TI  - Electronic marketing: integrating electronic resources into the marketing process 
SN  - 0030211077
AV  - HF5415.1265 .R44 2000
PY  - 2000///
CY  - Fort Worth
PB  - Dryden Press
KW  - Telemarketing
KW  - Internet marketing
KW  - SOM1
N1  - Includes bibliographical references and index
ER  -