Bursk, Edward Collins,  1907- <br/><br/>
Modern marketing strategy. 
Edited by Edward C. Bursk [and] John F. Chapman. 
 - Cambridge,  Harvard University Press,  1964. 
 - xix, 360 p.  illus.  24 cm. 
 - The Business administrator .
<br/><br/>Bibliographical footnotes. 
<br/><br/><label>LCCN: </label>64016061 //r91 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing.
<br/><br/><label>LC Class. No.: </label>HF5415  / .B774 1964 
<br/><br/><label>Dewey Class. No.: </label>658.8082