Hiebing, Roman G.

The 1-day marketing plan : organizing and completing the plan that works / Roman G. Hiebing, Jr., Scott W. Cooper. - Lincolnwood, Ill. : NTC Business Books, c1992. - xvi, 240 p. : ill. ; 29 cm.

Includes index.

0844233587 : $49.95


Marketing--Management.
Strategic planning.

HF5415.13 / .H518 1992

658.8/02