Burton, Philip Ward,  1910- <br/><br/>
Advertising copywriting / 
Philip Ward Burton. 
 - 7th ed. 
 - Lincolnwood, Ill., USA :  NTC Business Books,  c1999. 
 - xvii, 349 p. :  ill. ;  29 cm. 
<br/><br/> Includes index. 
<br/><br/><label>ISBN: </label>0844232068 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising copy.
<br/><br/><label>Index Terms--Curriculum Objective: </label><br/>Media: History, Development and Theories ---MEDA101
<br/><br/><label>LC Class. No.: </label>HF5825  / .B8 1999 
<br/><br/><label>Dewey Class. No.: </label>659.13/2