TY  - BOOK
AU  - Cutlip, Scott M.
AU  - Center, Allen H.
AU  - Broom, Glen M.
TI  - Effective public relations
SN  - 0130254452
PY  - 2000///
CY  - Upper Saddle River, NJ
PB  - Prentice Hall , 
KW  - Public relations
N1  - Includes bibliographical references and index
ER  -