Guth, David.

Public relations : a values-driven approach / David W. Guth, Charles Marsh. - 3rd ed. - Boston : Pearson/Allyn and Bacon, c2006. - xix, 604 p. : ill. ; 23 cm.

Includes bibliographical references and index.

0205459536 (pbk.)


Public relations.
Public relations--Moral and ethical aspects.

HM1221 / .G87 2006

659.2