Ilano, Arturo M. <br/><br/>
Fundamentals of marketing management :  a course pack in BA 232 / 
Arturo M. Ilano. 
 - Diliman, Quezon City :  College of Business Administration, University of the Philippines-Diliman,   c2000-2001. 
 - various pagings :  ill. ;  27 cm. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Management.<br/>Marketing.