Baran, Stanley J. <br/><br/>
Introduction to mass communication :  media literacy and culture / 
Stanley J. Baran. 
 - Updated media enhanced 3rd ed. 
 - Boston :  McGraw-Hill,  c2004. 
 - xxxvi, 529, [42] p. :  ill. (some col.), col. maps ;  26 cm. +  2 student CD-ROMs (4 3/4 in.) 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><br/>System requirements for accompanying computer discs: For Windows and MacIntosh. 
<br/><br/><label>ISBN: </label>0072998377 (alk. paper) 
<br/><br/><label>LCCN: </label>2004042576 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Mass media.<br/>Mass media and culture.<br/>Media literacy.
<br/><br/><label>LC Class. No.: </label>P90  / .B284 2004b 
<br/><br/><label>Dewey Class. No.: </label>302.23