Kuehn, Scott A., <br/><br/>
The basics of media writing :  a strategy-based approach / 
Scott A. Kuehn, Andrew Lingwall. 
 - xxxi, 534 pages ;  24 cm 
<br/><br/> NMGlova (Recommending faculty) AY 2022-2023 
<br/><br/>Includes bibliographical references and index. 
<br/><br/>You as a writer -- Media writing professions and strategies -- Media writing style and language conventions -- Reporting and interviewing -- Hard news and feature writing -- Electronic news writing: radio and television -- Copy editing -- Media law and ethics -- Writing for social media -- Web copywriting -- Persuasive writing -- Public relations -- Advertising -- Business communication -- Appendices. 
<br/><br/><label>ISBN: </label>9781506308104 (pbk. : alk. paper) 
<br/><br/><label>LCCN: </label>2016023278 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Mass media--Authorship.
<br/><br/><label>Index Terms--Curriculum Objective: </label><br/>Fundamentals of Writing in Communication and Media--CMA111
<br/><br/><label>LC Class. No.: </label>P96.A86  / K84 2018 
<br/><br/><label>Dewey Class. No.: </label>808.06/6302