TY - BOOK ED - The Learning Business Development Team. TI - Effective communication SN - 0750630337 PY - 0000/// PY - 1996/// CY - Oxford PB - , Pergamon Open Learning KW - Advertising KW - Effective frequency KW - Business communication KW - Communication N1 - This workbook looks at the ways you can develop the verbal and written communication skills which every professional and successful salesperson needs ER -