An introduction to writing for electronic media : scriptwriting essentials across the genres /
Robert B. Musburger.
- Amsterdam ; Boston : Focal Press, c2007.
- xiv, 341 p. : ill. ; 23 cm.
Includes bibliographical references and index.
Getting started : loading the application and sharpening the pencil -- Media production for writers -- Spots : public service announcements, program promotions, and commercials -- News -- Documentaries -- Informational productions -- Animation -- Games -- Drama -- The internet -- Future.