Still, Richard Ralph, 1921-

Sales management : decisions, strategies, and cases / Richard R. Still, Edward W. Cundiff, Norman A.P. Govoni. - 5th ed. - Englewood Cliffs, NJ : Prentice-Hall, c1988. - xvi, 638 p. : ill. ; 25 cm.

Includes index.

0137865422 : 9710843387

87025725


Sales management.

HF5438.4 / .S84 1988

658.8/1