Engel, James F. Consumer behavior [by] James F. Engel, David T. Kollat [and] Roger D. Blackwell. - New York, Holt, Rinehart, and Winston [1968] - xiv, 652 p. illus. 24 cm. - Holt, Rinehart, and Winston marketing series . Bibliographical footnotes. LCCN: 68022732 //r882 Subjects--Topical Terms: Consumer behavior.Marketing research. LC Class. No.: HF5415.2 / .E5 1968 Dewey Class. No.: 658.8/342