Managerial analysis in marketing [by] Frederick D. Sturdivant [and others. - Glenview, Ill.] Scott, Foresman [1970] - 756 p. illus. 25 cm. Includes bibliographical references. LCCN: 78104318 Subjects--Topical Terms: Marketing. LC Class. No.: HF5415 / .M2698 Dewey Class. No.: 658.8