TY - BOOK AU - Robinson,Patrick J. AU - Stidsen,Bent ED - Marketing Science Institute. TI - Personal selling in a modern perspective T2 - Marketing Science Institute. Series of books AV - HF5438 .R63 U1 - 658.85 PY - 1967///] CY - Boston PB - Allyn and Bacon KW - Selling N1 - Bibliography: p. 319-330 ER -