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		Market-driven management : using the new marketing concept to create a customer-oriented company / Frederick E. Webster, Jr. by Webster, Frederick E Series: Portable MBA series Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York : Wiley, c1994 Online access: Table of Contents Availability: Items available for loan: School of Management (1)Call number: HF5415.13 W467 1994. Place hold Add to cart (remove)
		Customer behavior : consumer behavior & beyond / Jagdish N. Sheth, Banwari Mittal, Bruce Newman. by Sheth, Jagdish N Mittal, Banwari Newman, Bruce I Material type: Text; Format: print ; Literary form: Not fiction Publication details: Fort Worth, TX : Dryden Press, 1999 Availability: Items available for loan: University Library (1)Call number: HF5415.32 .S54 1999 HF5415.32 S54 1999. Place hold Add to cart (remove)

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