Marketing research : methodological foundations / Gilbert A. Churchill, Jr.
Material type: TextSeries: Dryden Press series in marketingPublication details: Fort Worth : Dryden Press, c1999.Edition: 7th edDescription: xxxviii, 1017 p. : ill. ; 26 cmISBN:- 0030238161
- 658.8/3 21
- HF5415.2 .C5 1999
Item type | Current library | Collection | Call number | Status | Date due | Barcode |
---|---|---|---|---|---|---|
Book | University Library | Circulating | HF5415.2 C58 1999 (Browse shelf(Opens below)) | Available | 3UPML00004839 |
Includes bibliographical references and indexes.
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