Public relations : strategies and tactics / Dennis L. Wilcox, Phillip H. Ault, Warren K. Agee.

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Material type: Text

TextPublication details: New York : HarperCollins College Publishers, c1995.Edition: 4th ed. / with a foreword by Edward L. BernaysDescription: xxvi, 696 p. : ill. (some col.) ; 24 cmISBN:

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
Book	University Library Regular Circulation	Circulating	HM263 .W49 1995 HM263 W49 1995 (Browse shelf(Opens below))	Available		3UPML00005076

Includes bibliographical references (p. 657-679) and index.

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