Marketing : concepts and strategies / William Pride, O.C. Ferrell.
Material type: TextPublication details: Boston, Mass. : Houghton Mifflin Co., c1991.Edition: 7th edDescription: xxxvi, 774, [66] p. : col. ill. ; 26 cmISBN:- 0395433584
- 658.8 20
- HF5415 .P658 1991
Item type | Current library | Call number | Status | Date due | Barcode |
---|---|---|---|---|---|
Book | University Library | HF5415 P25 1991 (Browse shelf(Opens below)) | Available | 3UPML00006103 |
Includes index.
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