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The Portable MBA desk reference : an essential business companion / Paul Argenti, editorial director. by
  • Argenti, Paul A
Series: Portable MBA series
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York, N.Y. : J. Wiley, c1994
Online access:
Availability: Items available for loan: University Library (1)Call number: HF5356 P67 1994.

Market-driven management : using the new marketing concept to create a customer-oriented company / Frederick E. Webster, Jr. by
  • Webster, Frederick E
Series: Portable MBA series
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : Wiley, c1994
Online access:
Availability: Items available for loan: School of Management (1)Call number: HF5415.13 W467 1994.

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