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		Fast track marketing : implementing innovative tactics in the global marketplace / John Hathaway-Bates. by Hathaway-Bates, John Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York : Van Nostrand Reinhold, c1993 Online access: Table of contents Availability: Items available for loan: School of Management (1)Call number: HF5415.13 H36 1993. Place hold Add to cart (remove)
		Quantitative analysis in marketing management / Luiz Moutinho, Mark Goode, and Fiona Davies. by Moutinho, Luiz Davies, Fiona Goode, Mark Material type: Text; Format: print ; Literary form: Not fiction Publication details: Chichester ; New York : John Wiley & Sons, c1998 (1999 printing) Online access: Table of Contents Availability: Items available for loan: School of Management (1)Call number: HF5415.13 .M695 1998 HF5415.13 M695 1998. Place hold Add to cart (remove)
		Market-driven management : using the new marketing concept to create a customer-oriented company / Frederick E. Webster, Jr. by Webster, Frederick E Series: Portable MBA series Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York : Wiley, c1994 Online access: Table of Contents Availability: Items available for loan: School of Management (1)Call number: HF5415.13 W467 1994. Place hold Add to cart (remove)
		Fundamentals of marketing / William J. Stanton, Michael J. Etzel, Bruce J. Walker. by Stanton, William J Etzel, Michael J Walker, Bruce J Series: McGraw-Hill series in marketing Edition: 9th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York : McGraw-Hill, c1991 Availability: Items available for loan: School of Management (2)Call number: HF5415 S745 1991, ... Place hold Add to cart (remove)
		Marketing and society; a conceptual introduction [by] Ronald R. Gist. by Gist, Ronald R Series: Holt, Rinehart and Winston marketing series Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York, Holt, Rinehart and Winston [1971] Availability: Items available for loan: School of Management (1)Call number: HF5415 G48. Place hold Add to cart (remove)
		Life-styled marketing. by Hanan, Mack Material type: Text; Format: print ; Literary form: Not fiction Publication details: [New York] American Management Association [1972] Availability: Items available for loan: School of Management (1)Call number: HF5415 H1852. Place hold Add to cart (remove)
		Marketing for business growth. by Levitt, Theodore, 1925- Edition: [2d ed.] Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York, McGraw-Hill [1974] Availability: Items available for loan: School of Management (1)Call number: HF5415 L482. Place hold Add to cart (remove)
		The business and marketing environment / Adrian Palmer and Ian Worthington. by Palmer, Adrian, 1955- Worthington, Ian, 1946- Material type: Text; Format: print ; Literary form: Not fiction Publication details: London ; New York : McGraw-Hill Book Co., c1992 Availability: Items available for loan: School of Management (1)Call number: HF5415 P35. Place hold Add to cart (remove)
		No cover image available Quantitative analysis for marketing management [by] William R. King. by King, William Richard, 1938- Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York, McGraw-Hill [1967] Availability: Items available for loan: School of Management (1)Call number: HF5415.1 K52. Place hold Add to cart (remove)
		No cover image available Consumer behavior [by] James F. Engel, David T. Kollat [and] Roger D. Blackwell. by Engel, James F Kollat, David T [joint author.] Blackwell, Roger D [joint author.] Series: Holt, Rinehart, and Winston marketing series Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York, Holt, Rinehart, and Winston [1968] Availability: Items available for loan: University Library (1)Call number: HF5415.2 E5 1968. Place hold Add to cart (remove)
		The social customer : how brands can use social CRM to acquire, monetize, and retain fans, friends, and followers / Adam Metz. by Metz, Adam Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York : McGraw-Hill, c2012 Availability: Items available for loan: University Library (1)Call number: HF5415.5 .M485 2012. Place hold Add to cart (remove)
		No cover image available Behavioral science foundations of consumer behavior. Edited by Joel B. Cohen. by Cohen, Joel B. (Joel Benjamin) Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York, Free Press [1972] Availability: Items available for loan: University Library (1)Call number: HF5415.3 C64. Place hold Add to cart (remove)
		Marketing research: management and methods [by] Walter B. Wentz. by Wentz, Walter B Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York, Harper & Row [1972] Availability: Items available for loan: University Library (1)Call number: HF5415.2 W45. Place hold Add to cart (remove)
		The mobile marketing revolution : how your brand can have a one-to-one conversation with everyone / by Jed Alpert. by Alpert, Jed Edition: 1st ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York : McGraw-Hill, c2012 Availability: Items available for loan: School of Management (1)Call number: HF5548.32 .A4547 2012. Place hold Add to cart (remove)
		Public-sector marketing : a guide for practitioners / Larry L. Coffman. by Coffman, Larry L Coffman, Larry L Series: Wiley series on business strategy Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York : Wiley, c1986 Availability: Items available for loan: College of Humanities and Social Sciences (1). Place hold Add to cart (remove)
		Architectural practice : a critical view / Robert Gutman. by Gutman, Robert Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York, N.Y. : Princeton Architectural Press, c1988 Availability: Items available for loan: College of Humanities and Social Sciences (1)Call number: NA1996 .G86 1988. Place hold Add to cart (remove)
		Marketing and selling design services : the designer client relationship / Mary V. Knackstedt, with Laura J. Haney. by Knackstedt, Mary V Haney, Laura J Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York : Van Nostrand Reinhold, c1993 Availability: Items available for loan: College of Humanities and Social Sciences (1)Call number: NK2116.2 K63. Place hold Add to cart (remove)
		Advanced theory and practice in sport marketing / Eric C. Schwarz, Jason D. Hunter, Kyle J. Brannigan and Kevin P. Cattani. by Schwarz, Eric C [author.] Hunter, Jason D [author.] Brannigan, Kyle J [author.] Cattani, Kevin P [author.] Edition: 4th edition. Material type: Text; Format: print ; Literary form: Not fiction Publisher: Abingdon, Oxon ; New York, NY : Routledge, 2022 Availability: Items available for loan: College of Humanities and Social Sciences (1)Call number: GV716 S37 2022. Place hold Add to cart (remove)

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