| 000 | 00703cam a2200217 i 4500 | ||
|---|---|---|---|
| 001 | tlc00008272 | ||
| 005 | 20230531145554.0 | ||
| 008 | 790920s1980 njua b 00110 eng | ||
| 010 | _a 79021989 //r84 | ||
| 020 |
_a0135579759 : _c$18.95 |
||
| 050 | 0 |
_aHF5415.13 _b.K64 1980 |
|
| 090 |
_aHF5415.13 _b.K64 1980 |
||
| 082 | _a658.8 | ||
| 100 | 1 | 0 |
_aKotler, Philip. _911391 |
| 245 | 0 | 0 |
_aMarketing management : _banalysis, planning, and control / _cPhilip Kotler. |
| 250 | _a4th ed. | ||
| 260 | 0 |
_aEnglewood Cliffs, N.J. : _bPrentice-Hall, _cc1980. |
|
| 300 |
_axi, 722 p. : _bill. ; _c24 cm. |
||
| 504 | _aIncludes bibliographical references and indexes. | ||
| 650 | 0 |
_aMarketing _xManagement. _912235 |
|
| 999 |
_c16360 _d16360 |
||