| 000 | 00891cam a22002774a 4500 | ||
|---|---|---|---|
| 001 | UPMIN-00006230931 | ||
| 005 | 20230531145600.0 | ||
| 008 | 001106s2002 ohua b 001 0 eng | ||
| 020 | _a0324068611 (acid-free paper) | ||
| 040 |
_aDLC _cDLC _dDLC |
||
| 042 | _apcc | ||
| 050 | 0 | 0 |
_aHF5415 _b.L2624 2002 |
| 082 | 0 | 0 |
_a658.8 _221 |
| 100 | 1 |
_aLamb, Charles W. _912303 |
|
| 245 | 1 | 0 |
_aMarketing / _cCharles W. Lamb, Jr., Joseph F. Hair, Jr., Carl McDaniel. |
| 250 | _a6th ed. | ||
| 260 |
_aCincinnati, Ohio : _bSouth-Western, _cc2002. |
||
| 300 |
_a751 p. : _bcol. ill. ; _c29 cm. + _e1 computer optical disc (4 3/4 in.) |
||
| 504 | _aInclude bibliographical references and indexes. | ||
| 650 | 0 |
_aMarketing. _95200 |
|
| 650 | 0 |
_aMarketing _xManagement. |
|
| 700 | 1 |
_aHair, Joseph F. _912304 |
|
| 700 | 1 |
_aMcDaniel, Carl D. _912305 |
|
| 090 | 0 |
_aHF5415 _bL2624 2002 |
|
| 999 |
_c16394 _d16394 |
||