000 01925cam a2200265 a 4500
001 UPMIN-00006201287
005 20230606104021.0
008 090808s2010 njua b 001 0 eng
020 _a0136086349
020 _a9780136086345
040 _aDLC
_cDLC
_dYDX
_dYDXCP
_dDLC
050 0 0 _aHG4026
_b.V363 2010
082 0 0 _a658
_222
100 1 _aVan Syckle, Barbara.
_913511
245 1 0 _aAnybody's business /
_cBarbara Van Syckle, Brian Tietje.
260 _aUpper Saddle River, N.J. :
_bPearson Prentice Hall,
_cc2010.
300 _axxii, 383 p. :
_bill. (some col.) ;
_c28 cm.
504 _aIncludes bibliographical references and index.
505 0 _aProfit : open books, cash flow, and income -- Build : balance sheet, risk, financing, and diversification -- Compete : economics and competition -- Adapt : monetary and fiscal policy, the economic cycle, and economic systems -- Grow : global -- Lead : vision, integrity, change, and teams -- Own : entrepreneurship, innovation, and forms of ownership -- Act : ethics and corporate social responsibility -- Plan : roles, mission, strategy, and plans -- Organize : organization structure, culture, and employee recruitment, selection, and hiring -- Direct, control, evaluate : decision making, delegating, and appraising -- Discover : the marketing mix, market research, and target marketing -- Create : product innovation, branding, pricing, and value -- Communicate : promotions and marketing communications -- Decide : the IT organization, data-driven decisions, and IT risks -- Improve : operations, quality, and distribution -- Connect : business presentations, e-mail, and memos -- Enforce : business law -- Advance : careers, networking, and interviewing -- Invest : your money, your future.
650 0 _aBusiness enterprises
_xFinance.
650 0 _aFinance.
_912087
700 1 _aTietje, Brian C.
_913512
090 0 _aHG4026
_bV363 2010
999 _c16902
_d16902