000 00987cam a2200277 a 4500
001 UPMIN-00000003933
005 20230607105008.0
008 940404s1995 nyua b 001 0 eng
020 _a0673993094
040 _aDLC
_cDLC
_dDLC
050 0 0 _aHM263
_b.W49 1995
090 _aHM263
_bW49 1995
082 0 0 _a659.2
_220
100 1 _aWilcox, Dennis L.
_913980
245 1 0 _aPublic relations :
_bstrategies and tactics /
_cDennis L. Wilcox, Phillip H. Ault, Warren K. Agee.
250 _a4th ed. /
_bwith a foreword by Edward L. Bernays.
260 _aNew York :
_bHarperCollins College Publishers,
_cc1995.
300 _axxvi, 696 p. :
_bill. (some col.) ;
_c24 cm.
504 _aIncludes bibliographical references (p. 657-679) and index.
650 0 _aPublic relations.
_913981
650 0 _aPublic relations
_zUnited States.
_913982
700 1 _aAult, Phillip H.,
_d1914-
_913983
700 1 _aAgee, Warren Kendall.
_913984
658 _aMaster in Management
999 _c17056
_d17056