000 | 02423cam a22003978i 4500 | ||
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001 | 21916528 | ||
003 | UPMIN | ||
005 | 20241120152210.0 | ||
008 | 210225s2021 cau 001 0 eng | ||
010 | _a 2021004777 | ||
020 |
_a9781544385686 _q(paperback) |
||
040 |
_aDLC _beng _erda _cDLC |
||
042 | _apcc | ||
050 | 0 | 0 |
_aP96.A86 _bF55 2021 |
082 | 0 | 0 |
_a808.06/63 _223 |
090 |
_aP96.A86 _bF55 2021 |
||
100 | 1 |
_aFilak, Vincent F., _eauthor. _926599 |
|
245 | 1 | 0 |
_aDynamics of media writing : _badapt and connect / _cVincent F. Filak. |
250 | _aThird edition. | ||
263 | _a1111 | ||
264 | 1 |
_aThousand Oaks : _bSAGE Publishing, _c2021. |
|
300 | _apages cm | ||
336 |
_atext _btxt _2rdacontent |
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337 |
_aunmediated _bn _2rdamedia |
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338 |
_avolume _bnc _2rdacarrier |
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500 | _aIncludes index. | ||
500 | _aNMGlova (Recommending faculty) AY2022-2023 | ||
520 |
_a"Dynamics of Media Writing Third Edition gives students transferable skills that can be applied across all media platforms-from traditional mass media formats like news, public relations, and advertising to emerging digital media platforms. Whether issuing a press release or tweeting about a new app, today's media writers need to adapt their message for each specific media format in order to successfully connect with their audience. Throughout this text, award-winning teacher and college media adviser Vincent F. Filak introduces fundamental writing skills that apply to all media, while also highlighting which writing tools and techniques are most effective for specific media formats and why. User-friendly and loaded with practical examples and tips from professionals across mass media, this is the perfect guide for any student wanting to launch a professional media writing career. The Third Edition highlights recent developments in writing for websites and blogs, new interviews with working journalists on recent changes in the industry, and updated examples to show success digital media writing strategies"-- _cProvided by publisher. |
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650 | 0 |
_aMass media _xAuthorship _vHandbooks, manuals, etc. _926600 |
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650 | 0 |
_aJournalism. _926601 |
|
658 |
_aFundamentals of Writing in Communication and Media _cCMA111 |
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905 | _aFo | ||
906 |
_a0 _bvip _corignew _d1 _eecip _f20 _gy-gencatlg |
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942 |
_2lcc _cBKS _n0 |
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999 |
_c20967 _d20967 |