000 01997nam a22002053a 4500
001 UPMIN-00006053271
003 UPMIN
005 20231010162718.0
008 231010b |||||||| |||| 00| 0 eng d
040 _cUPMin
090 0 _aLG993.5 2012
_bC54 D63
100 _aDoctura, Maria Regina P.
_eauthor
_923846
245 _aWaste no waste :
_ba storyboard for an animated video on proper Solid Waste Segregation /
_cMaria Regina P. Doctura
300 _a62 leaves
502 _aThesis, Undergraduate (BA Communication Arts) -- U. P. in Mindanao
520 3 _aProper solid waste management has been an issue in Davao City for years and thus an immediate action from the residents is needed. Information such as how-to-segregate-garbage is used to increase the procedural knowledge of the residents in Davao. Although important, this is not the most effective information for motivating the residents to segregate. Procedural information must be supplement with appropriate information that encourages residents to practice proper solid waste management. This type of information is impact knowledge ? and impact knowledge, such as environmental benefit, educates the residents as to why they have to segregate their garbage. Hence, the purpose of this study is to create a storyboard for an animated video that educates the residents about the environmental benefit of segregation. Using Edward Deci?sInstrinsic Motivation Theory and Anthony Friedmann?s Seven Step Method, a storyboard for an animated video is created to increase the interest of an individual to segregate. Exaggeration as a visual characteristic of animation is used in directing focus and retaining information. However, relying heavily on the visual aspect of video can produce misconceptions. Therefore voice-over, as a source of information, is also used to clearly convey the message of proper solid waste segregation
650 1 7 _aCommunication Arts
_xMedia arts
_923160
905 _aBACA - MEDA
942 _2lcc
_cTHESIS
999 _c2708
_d2708