000			01783nam a22002173a 4500
001			UPMIN-00006142027
003			UPMIN
005			20230520182707.0
008			230520b |||||||| |||| 00| 0 eng d
040			_aupmin _cUPMin
041			_aeng
090		0	_aLG993.5 2012 _bA3 T83
100			_aTuba, Jennifer R. _98585
245			_aConsumer demand analysis of dressed chicken in Davao City / _cJennifer R. Tuba
300			_a81 leaves
502			_aThesis, Undergraduate (BS Agribusiness Economics)--University of the Philippines Mindanao
520	3		_aChicken meat is considered as the second most popular meat in the Philippines, next to pork. The demand for chicken meat according to Landes et.al. (2004), is increasing faster than that of other meats because of its various advantages such as its lower price, lower fat content, and the more convenient and versatile methods of meal preparation, compared to other meats. The study mainly focused on the demand of the Davao City consumers on dressed chicken particularly in the urban areas only. With the use of logistic regression method this study attempts to pinpoint the factors that would influence or affect the demand of the consumers considering the explanatory variables such as price, demographic factors and economic factors. This study also identify the behavior of the consumers on where, when, and how they purchase chicken meat as well as the elasticity of demand. The researcher identified that income and price have only little effect on the demand of consumers. Moreover, factors such as household size and employed household members were the most significant factors that greatly affect the purchase decision of consumers towards dressed chicken.
905			_aFI
905			_aUP
942			_2lcc _cTHESIS
999			_c2770 _d2770