000			02270nam a22002533a 4500
001			UPMIN-00009013227
005			20221005163844.0
040			_aupmin
041			_aeng
090		0	_aLG993.2 2015 M21 _bB87
100	1		_aBustamante, Salie Jane R., _eauthor.
245		2	_aA strategic plan for Theos Graduate School, Inc. / _cSalie Jane R. Bustamante ; Thaddeus R. Acuña, Sylvia B. Concepcion, Aurelia Luzviminda V. Gomez, advisers.
260			_aDavao City : _bSchool of Management, University of the Philippines Mindanao, _cc2015.
300			_ax, 85 leaves
500			_aThesis, Graduate (Master in Management)--University of the Philippines Mindanao, April 2015.
520			_aThere is an increase in the number of people pursuing higher education. Christian evangelical higher education institutions (HEI) belong to the minority of existing academic institution today. Competition is tough since there are other well-established schools offering religious and nonreligious graduate programs. Although it belongs to the minority, there is still a market for Christian HEIs. Theos Graduate School Inc. (TGSI) started as an initiative to train church leaders to be better equipped to serve in their respective ministries. Through the years, changes happened in the academic world that presented opportunities for TGSI to also improve itself. This study looks into the external environment surrounding TGSI, its internal environment, and how TGSI had responded to the threats and opportunities. This strategic plan, covering the academic years 2015-2016 to 2017-2018, recommends intensifying marketing activities as TGSI?s main strategy. Within the next three academic years, it is expected that TGSI will achieve the objectives: (1) double student population through market penetration, (2) increase donations by 30% to be allotted for scholarship, (3) increase number of employees to eight fulltime faculty and staff and (4) build partnerships to have additional 10 partner organizations and churches.
905			_aFI
500			_aConfidential
658			_aPolicy and Strategic Planning. _cM241
905			_aUP
700	1		_aAcuña, Thaddeus R., _eadviser.
700	1		_aConcepcion, Sylvia B., _eadviser.
700	1		_aGomez, Aurelia Luzviminda V., _eadviser.
999			_c3191 _d3191